Wave of Web

I was surfing through the net when I saw some DP members pondering over if Yahoo takes care of nofollow tag in a link. I have seen people getting confused about it in some other places too. So I thought of quoting something official from Yahoo Help to remove the confusion:

Yahoo! Slurp obeys the rel="nofollow" attribute for links. web publishers and blog owners can apply a rel="nofollow" attribute to any hyperlink on their page to indicate that the link may not be an approved or trusted link. Note: Slurp may use a “nofollow” link for discovering content, but the link will not be considered an “approved” link for consideration for ranking of the target page.

This attribute works to reduce the benefits of comment abuse. For instance, websites with public comment areas can apply a “nofollow” attribute to publicly entered links to fight comment spam.

It says pretty much everything. Yahoo may use a nofollow link to find a new page but won’t consider the link while determining the rank of the page in the search engine. So you can safely say that nofollow link has no value in determining the SERP of the page as per as Yahoo is concerned.

Related posts:

1. Does Yahoo Support Nofollow Attribute
2. Dofollow or Nofollow
3. A few Things That You Need to Know About PageRank Sculpting